Letter 13

My favorite promotion memory of the Q happened in 1979.  

The Ringling Brothers circus was in Anniston, and one morning 

in the sales meeting Deason asked Wiley if we could do some 

kind of promotion with the circus, so they would spend some money.  

We brain stormed for a while, and then I think it was Wiley who 

came up with giving away "PAC A DERM POO" (elephant crap) on the air. 

Turns out the stuff is great for plant fertilizer, etc.  

So we gave away s*** on the radio, and people called in to win, - like always.

We also had a gorilla on the roof of 752 Chestnut during the morning show, traffic problem? Oh yeah....


Footnote:


Post didn't want to waste anything so all the left over POO went 

in Sidís car one bright sunny warm day, yep, with the windows up.


Also in 79, we gave away a vacation at 20 minutes after every hour, to the correct caller.  Well, it blew out the phone company (who was across Chestnut Street), and some big wig from Bell South comes screaming in the door telling Post that the downtown phone lines are going dead from un completed phone calls at 20 minutes after the hour every hour, and we had to stop doing what weíre doing.  

And that kiddies, is why radio stations have there own phone exchange these days.


Bob Mayben

Sales guy


ChuckEvans000@SuperQ104.com   © SuperQ104.com 2014